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There are some industries which seem prime for social media such as newspapers, television networks and bars that have a constantly changing theme night. However, just because your business isn’t…
Social media has become a great marketing tactic over the past few years—and for good reason. According to a 2013 study, one in four people use social media, which makes…
There has been a venomous mindset you’ll find if you spend too much time digging through online marketing. The mindset I’m talking about is the notion that “there is no…
We live in an increasingly web dependent world. It’s no wonder, then, that most marketing and branding advice focuses on the different things you can do to make sure the…
The web is not only the future but also the present. Most companies today that are successful have developed a venture based on connectivity and communication. In this article let’s…
When it comes to running a successful booth at a trade show, there is a big difference between standing out and wasting your time. When people visit a trade show,…
It would be fair to say that the marketing world has been heavily influenced by the internet over the past decade or so. Many businesses will spend more time on…
Local businesses need to take note, the service industry has a lot to gain by developing a solid presence online. Phone books might as well be something you would find…
There are thousands of pages of information on the importance of Brand Marketing and Brand Awareness and how it is critical for the success of any company. These articles go…
There are moments in time when you need to hire someone else to write for your sites. This is inevitable as your network grows and you need to start spending…
During the economic boom of the 1980s, the archetypal image of a successful businessman was personified in the character of Wall Street’s Gordon Gekko; sleek, well-groomed, ruthless and with all…
CCDVTP stands for “create, communicate, deliver the value to the target market at a profit”, a term that has been popularised by Philip Kotler. It is being considered as an…