Marketing Strategies: Selling Sand In The Desert
Have you ever heard the saying: “A bad salesman couldn’t sell water in the desert”? Honestly, there is a lot of truth behind that statement. Personality plays a huge role…
Business, Society and Lives
Have you ever heard the saying: “A bad salesman couldn’t sell water in the desert”? Honestly, there is a lot of truth behind that statement. Personality plays a huge role…
Walter Kiechel, from Harvard Business School, talks about the impact that business consultants and academicians can have on your bottom line. A must watch video for all entrepreneurs, management practitioners…
In the emerging global economy, e-commerce and e-business have increasingly become a necessary component of business strategy and a strong catalyst for economic development. Porter, the strategy guru, used concepts…
For all the online marketers, Pay Per Click (PPC) can be a really powerful strategy for online marketing, but if you don’t know what you are doing then PPC can…
This is a presentation on strategy facilitation and consulting by a global team of consultants. Understanding the barriers that inhibit successful business strategy planning is crucial for the growth of…
In their rare joint appearance at All Things Digital 5, Steve Jobs and Bill Gates discuss their contributions to the technology industry, the qualities they most respect in one another.…
Strategic planning is a firm’s internal process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Check…
The economic slump of 2009 has seen many companies struggling for survival. While some made it, others didn't. This article provides some insights on what caused such a difference of…
A market entry strategy is the planned method of delivering goods or services to a new target market and distributing them there. This article talks about the critical issues that…
Digg.com is still a relatively lesser known name among many people but is one name that is growing astronomically, especially in the United States and more recently India, where people…
E-business is a term used to describe businesses run on the Internet, or utilizing Internet technologies to improve the productivity or profitability of a business. In a more general sense,…