A Sparkle of World Cup charm
Now I’m no fan of football, but what with a certain sporting event coming up soon, I thought that this would be a fantastic time to have a look at…
Bic-cause they’re amazing!
The well-known ball-point pen manufacturer, Bic, is launching an innovative marketing campaign aimed to highlight the level of quality and value in it’s Crystal range. The 12-week campaign, developed by…
How to Curb Gray Markets
Gray markets are a perennial problem in some industries and even some of the biggest of companies are searching for a solution to this problem. While no fool-proof plan has…
Joel Peterson of Stanford on Organizational Culture
While embarking on an entrepreneurship plan, often leaders are at a loss to make their dreams a reality. To simultaneously think about market structure, short term tactics, long term strategy,…
Questions To Ask When Choosing A Primary Business
If you are familiar with online marketing, you are well aware that there are hundreds of different network marketing companies out there with representatives who claim to have the best…
Have You Considered Affiliate Marketing?
Long story short, affiliate marketing is a way to make money by recommending a product or service to someone else. Think of it as a sales commission opportunity. While some…
Jim Ellis of Stanford Business School talks about B-plans
Jim Ellis talks about the elements of a successful business plan as well as common mistakes related to its development and use. He clarifies how one should look at a…
Walter Kiechel of Harvard on Business Strategy
Walter Kiechel, from Harvard Business School, talks about the impact that business consultants and academicians can have on your bottom line. A must watch video for all entrepreneurs, management practitioners…
How to meet impossible business requirements
Business requirements often seem an impossible target for most of us when they are chalked out. What creates a difference in the successful completion of the same is how one…
How the internet affects Porter’s 5 forces model
In the emerging global economy, e-commerce and e-business have increasingly become a necessary component of business strategy and a strong catalyst for economic development. Porter, the strategy guru, used concepts…
Johnny Earle talks about how ideas change lives
Mr. Johnny Earle’s lecture series will tell the story of just exactly how he turned a simple idea into a multi-million dollar business using nontraditional methods. Check this out.
Barriers to Effective Strategic Planning
This is a presentation on strategy facilitation and consulting by a global team of consultants. Understanding the barriers that inhibit successful business strategy planning is crucial for the growth of…