Supply Chain Management Basics
In this article, we take you on a tour on the very basic focus of supply chain management. While there are many articles, which talk about the intricacies, the sole…
Office Cartoons – Coffee Break
Some of our colleagues always seem busy loitering around the coffee vending machine. Despite their apparently not working as hard as some of the others, they always seem to do…
Top Social Media Marketing Channels
In an independent survey conducted by Business Fundas, the top channels as perceived by social media marketers were identified and ranked. For this study, the over 20,000+ twitter followers (and…
Am I SICK?
Is the title giving a blow!! You must be thinking what is this!! “Am I SICK?” No, I am fit and fine. Who says I am sick !! Whoever is…
Business Cartoons – The Super Talker
Do you have a super talker in your office? What do you call him? How do you handle his incessant ranting about things that bother you the least? Some people…
Business Cartoon – Survival during recession
So what would you do if your firm is facing problems from lowered revenue generation due to a dip in market conditions? If your boss breathing fire over your back,…
Business Cartoon – Internet
So how important is the internet to your daily life? And how do you use it regularly? Check out this hilarious cartoon on how the internet changes our lives and…
Indian Telecom Sector – Market Analysis
In this report we try to provide some information of the Indian Telecom Sector in June, 2011, based on secondary research. The boom phase for Indian telecom market continues to…
Services marketing strategy
Typically marketing of services is done following the services marketing mix using the 7 Ps framework unlike the marketing of products for which the marketing mix involves the 4 Ps…
Top Ranked Engineering Colleges in India
The ranks of the top engineering colleges are out again. This time this is on the basis of a study conducted by Careers and published on Yahoo. While most of…
Genetic Algorithm Applications
Today, in this world of information processing, business intelligence and business analytics, are gaining in importance very fast. The three major techniques or groups of algorithms which have gained a…
Brand Personality Dimensions
Brand personality refers to those human personality traits (sometimes developed cognitively) which are developed harmoniously with a brand, whether it is a product or a service. While branding a product…