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An international market entry strategy is defined as the planning and implementation of delivering goods or services to a new target international market. It often requires establishing and further managing…
The Ansoff Growth matrix is a tool that helps firms decide their product and market growth strategy based on objective analysis of industry structure and product type. It is one…
The results for the top 30 B-Schools of India are out for the year 2011. This time the study was conducted by Economic Times and ratified by a consulting major…
Porter’s 5 forces model is one of the most recognized framework for the analysis of business strategy. Porter, the guru of modern day business strategy, used theoretical frameworks derived from…
Strategy can be best understood through simulation games. What better training for a manager than to understand business strategy than to react to simulated market responses as provided by these…
“An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage” ~ Jack Welch Today, the firms operate in an even more competitive industry…
Business Models are crucial for the success of an enterprise or even a startup. So what do you need to focus on while building up your business from scratch? A…
Most people have a tough time dealing with politics and all sorts of mental pressures at the workplace in addition to personal tensions. This often creates friction with our peers…
Everybody knows that skills are important for getting and keeping a job. Employers expect you to list relevant skills on your resume. They ask about your skills in interviews. And…
All of us want a great career. For someone who is about to take the big leap into the unknown, an intriguing question that torments his mind is what prospects…
Often, there is very little to differentiate between the winners and the “not-winners” in the race for corporate seniority in the industry. What creates that illusive competitive advantage for those…
“A market is never saturated with a good product, but it is very quickly saturated with a bad one”. Henry Ford never said anything wiser. But essentially what is a…