Recruitment for Jobs through Social Media
Social Media has gained in popularity in leaps and bounds. Whats fascinating, that today beyond the social networking, professional networking is also increasing in popularity, which has led to the…
Facebook’s ‘Add to interests’ feature
Facebook briefly introduced the ‘Add to interest’ feature in their newest feature trials venture. Surprisingly this was done only for pages with commercial media and text. Although the feature /…
Top Social Media Marketing Channels
In an independent survey conducted by Business Fundas, the top channels as perceived by social media marketers were identified and ranked. For this study, the over 20,000+ twitter followers (and…
Pricing of Information Technology
There are multiple approaches to pricing of information technology products and services. Although pricing strategies differ based on whether the software or system is getting sold as a product or…
Top Online Affiliate Marketing Programs
Affiliate marketing is a highly popular emergent marketing practice in which a business model rewards an affiliate marketer for each customer brought about by the affiliate’s own marketing efforts. More…
What is Customer Network Value
“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” – Jeff Bezos. Customer Network Value is the Value generated from…
Win their Hearts & Success will Follow
In a world full of media messages and news, the task for any marketer nowadays is to successfully cut through all of the ‘noise’ and reach their customer. Many businesses…
Have You Considered Affiliate Marketing?
Long story short, affiliate marketing is a way to make money by recommending a product or service to someone else. Think of it as a sales commission opportunity. While some…
You CAN Judge A Facebooker By Their Profile Picture
You’ve heard the saying “You can’t judge a book by it’s cover”, but the truth is you really CAN. If I see a book with the title “Ravenous Love Affair”…
Facebook Friend Request DOs and DON’Ts
DO: Write A Personal Message To Your New Potential Friend Tell them why you are choosing to friend them. Is it because you are in a common Facebook group? Did…
The 7 Ps of services marketing
Services are very different from products. So the marketing concepts need to be revisited while marketing a service. Services can range from financial services provided by the banks, technology services…
A Guide To Using Facebook Gifts
Remember E-cards? I used to love sending E-cards to my friends and family members during the holidays and for special occasions. It was a fast, free and efficient way to…