Work, Rest, Play for England!
As promised I have another World Cup themed ad campaign to show you… Last October it was announced that Mars would have a five-year partnership with the Football Association. So…
A Sparkle of World Cup charm
Now I’m no fan of football, but what with a certain sporting event coming up soon, I thought that this would be a fantastic time to have a look at…
Bic-cause they’re amazing!
The well-known ball-point pen manufacturer, Bic, is launching an innovative marketing campaign aimed to highlight the level of quality and value in it’s Crystal range. The 12-week campaign, developed by…
Marketing Strategies: Selling Sand In The Desert
Have you ever heard the saying: “A bad salesman couldn’t sell water in the desert”? Honestly, there is a lot of truth behind that statement. Personality plays a huge role…
Oasis, what is the message?
Monday morning and I happen to be starting today’s post on negative, sorry! But after seeing the latest Oasis add I realised that even some of the more popular products…
Questions To Ask When Choosing A Primary Business
If you are familiar with online marketing, you are well aware that there are hundreds of different network marketing companies out there with representatives who claim to have the best…
Specsavers Seeing Perfectly Clearly!
Now I’m sure everyone has heard of Specsavers… This business that was setup over 25 years ag0 (1984) by founders Doug and Mary Perkins. It was only in the early…
Laughter really does seem to be the best medicine!
Over the past few weeks I have paid close attention to current TV campaigns, focusing on how they communicate with their audience. Now in simple terms, marketing aims to communicate…
Have You Considered Affiliate Marketing?
Long story short, affiliate marketing is a way to make money by recommending a product or service to someone else. Think of it as a sales commission opportunity. While some…
She’s the new kid on the creative block!!
Hi Everyone, This is my first blog on Business Fundas so let me introduce myself! My name is Emma Carter and I am currently a student at university studying Marketing,…
You CAN Judge A Facebooker By Their Profile Picture
You’ve heard the saying “You can’t judge a book by it’s cover”, but the truth is you really CAN. If I see a book with the title “Ravenous Love Affair”…
Facebook Friend Request DOs and DON’Ts
DO: Write A Personal Message To Your New Potential Friend Tell them why you are choosing to friend them. Is it because you are in a common Facebook group? Did…