In today’s constantly changing atmosphere, there is no better way to solve challenges and bring clear solutions creatively than with an explainer video.

To start, people are now becoming more visual-based in making choices and decisions.

A recent statistics from Wordstream showed that social video generates 1200 % more shares than text and images combined. Views on branded video content have increased 257 % on Facebook and 99 % on Youtube.

Each explainer video has its own look and feel because it represents a unique brand, product or service and business objective. Plus, it’s simple, fun, entertaining and delightful altogether. It gives the viewers an engaging way of understanding how a product works or perhaps an overview of what your business is about.

However, if you are struggling to present your big ideas and appeal to a broader audience, finding a creative team to help you do the video production process is a smart option.

What makes a great video explainers company?

Here are factors you should consider and look at when hiring a video explainers company for your business.

  • Get the best price. Some may charge you with extra, others may charge less. To maximize your productivity, look for a team with streamlined process and cost-effective software. One who delivers good quality at a good price and does not sacrifice one with another.

  • Creative and Strategic. Choose smart and awesome team who can meet your needs and handles difficulties carefully but also effortlessly.

  • Partner potential. A trusted video explainer company understand your needs and agrees to bring the necessary requirements needed to deliver the expected results. Ideally, someone who is reliable, approachable and honest.

Creating an animated explainer video is not easy considering the amount of creativity and technicality you have to put together in a video as short as 60 to 90 seconds. Doing it alone is even more intimidating and overwhelming at the same time; but hiring a creative team to do it for you can make the process a lot simpler, faster and easier.

Here is your guide to some of the best and leading business explainer video companies today.

1.  Animation Explainers

Animation Explainers develop video content to help complex businesses simplify and get their message across to their potential clients. They have a streamlined process to convert your idea into an engaging animations which your viewers will absolutely enjoy and love.

They have done explanatory videos for many clients, notably; Trrend.com, Timebox, and 3Commas. They have clients who trust and love their works; and they are one, if not the best explainer video company in Ireland.

Some of the services that they offer are customised voice over accents, animation, scriptwriting assistance and free revision of videos. Their creative team is very approachable and reliable. Contact Dylan or Aaron at animationexplainers.com if you would like to discuss video explainers for your business. They can give you tips on direction, style, length, script, graphics, animation, voiceover, music and promotion.

2.  Explainify

Explainify is an animation studio that specializes in the creation of short, to-the-point animated stories that effectively engage, explain and expresses brand’s story.

They help businesses reach their objectives with custom explainer videos that simplify the message and drive their audience to take action. They deliver projects on-time and beyond expectations. Their background combines psychology, user behaviour, digital strategy, motion graphics and more.

From explainer videos to PR and landing page videos, they’ve got what you need at an approximate timeline and price. You will walk away knowing what kind of video you need.

3.  Wyzowl

Wyzowl are one of the world’s market leading animated explainer video companies having created over 1500 videos. They have more experience than most other companies with creating animated explainer videos. They were one of the first in the market back in 2011 and since then they have created over 2,250 videos for over 1,300 companies in over 40 countries.

Pioneer since 2011, they have worked with businesses from 40 different countries worldwide.  They have worked in various styles from 2D graphics, line drawn and sketch through to 3D and image based. They are highly flexible and trustworthy.

4. Demoduck

Demo Duck is an explainer video production company specializing in animated explainer videos, demo videos, corporate video and marketing video for business.

Back in 2011, they started whipping up screencasts and demo videos–hence the ‘demo’ in Demo Duck. The ‘duck’ part they made up. Then, came the explainer video and their first big break. They built it and started collaborating with artists, designers and animators and filmmakers from all over the world. They value transparency, bold thinking, humble confidence and curiosity. They have been around for a while but they are undeniably one of the most trusted team in the industry today.

5. Switch Video

Switch Video produces business explainer videos that help explain what you do.

This explainer video company has done videos for notable entities. They have done explainer videos for Bayer, Abbott, HP and IBM, big tech companies with a good reputation around the world.

Going into its tenth year in business, Switch has produced more than 1,000 videos for clients in 15 countries and 10 languages. The company works across a variety of sectors, including tech, financial and healthcare, and has helped some of the largest companies in the world bring new products or services successfully to market.

The company is based in Canada, but it is available for hire in different parts of the world. They create B2B videos, B2C videos and even non-profit videos. Other services they offer can be accessed online on their website. They give deliverable deadlines which are top notch and actually stick to them.

Videos are a great marketing strategy.  It grabs your target audience’s attention, builds trust and emotional connection with them and most importantly helps deliver your big ideas into a simple and creative way.

If you are thinking to create an explainer video project or need a team’s creativity or resourcefulness to explain or visualize your ideas, the list above is definitely worth checking out.

By Eddy Z

Eddy is the editorial columnist in Business Fundas, and oversees partner relationships. He posts articles of partners on various topics related to strategy, marketing, supply chain, technology management, social media, e-business, finance, economics and operations management. The articles posted are copyrighted under a Creative Commons unported license 4.0. To contact him, please direct your emails to [email protected].