e-Business

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E-governance – The way ahead

ShareA new way to the new economy is on the cards. E-government, in short, allows the private sector to operate in areas that used to fall strictly within the public domain. The challenge for policy makers is to recognize that what... (Continue reading)

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Marketing using Technology-The Sales and Marketing Productivity Systems

Marketing using Technology-The Sales and Marketing Productivity Systems

ShareOver the past three decades, subtle changes have taken place in the theory and practice of marketing which has been reshaping companies. These changes have also been evident in marketing and management related information systems. The transaction based view and... (Continue reading)

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How the internet affects Porter’s 5 forces model

How the internet affects Porter's 5 forces model

ShareIn the emerging global economy, e-commerce and e-business have increasingly become a necessary component of business strategy and a strong catalyst for economic development. Porter, the strategy guru, used concepts developed in Industrial Organization (IO) economics to derive five forces which... (Continue reading)

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5 Evils caused by Google and Yahoo

5 Evils caused by Google and Yahoo

ShareWhile we are all die hard Google and Yahoo fans (not to forget Bing and the others), very few of us actually realize the rippling effects of the efficiencies of these search engines on our society.  Google has been at... (Continue reading)

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Understanding mobile commerce: How can it be successful

Understanding mobile commerce: How can it be successful

ShareMobile Commerce (m-commerce) refers to any transactions conducted through a variety of mobile devices over a wireless telecommunication. M-commerce was initially expected to experience a substantial growth for  rapid proliferation of mobile device adoption and the obvious advantages of accessibility... (Continue reading)

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