Category Archives: e-Business

What is Web Analytics?

Web analytics:A new domain that is capturing the imagination of every online venture. So what is all this talk about web analytics. Does it really justify the attention it is getting from all the online ventures and especially the e-commerce companies? A lot of talk happens about web analytics, but often not much clarity is presented to what constitutes the domain of web analytics. Continue reading

Stand Out from the Competition and Impress Your Customers – Write a Letter

In our hectic, tech-driven age of email, texting and web-based communication, is there still space for the humble letter? Businesses seeking to reach out far and wide to new and existing customers often overlook this more humble form of communication, but when it comes to making a lasting impression, a letter really is better. Here are 6 reasons why the letter remains a powerful tool for any business. Continue reading

Advantages Of Using A Website For Your Brick And Mortar Store

Any brick and mortar store can benefit from the association with a website. It can act as a really good informational portal that is perfect for prospective and existing customers. You can use it in so many ways and if everything is properly managed, it will automatically increase the number of sales that are generated. Although we can mention many different things, here are some that you have to take into account as advantages that few brick and mortar store owners ever consider: Continue reading

Business Process Outsourcing on Cloud

Business Process Outsourcing on Cloud- Reaping High ROI

Cloud brings in a great deal of benefits for different type of businesses, to cut costs and improve efficiency of different business processes. From SaaS to Iaas, there are about countless ways through which business can implement cloud to outsource their critical system and processes.

This article is going to discuss how in-take of cloud based solutions for BPO helps in gathering momentum.

Using Cloud to get The Maxim

You are going to get an ample of examples of where cloud computing has been done, for instance – an organic baby food manufacturer may be using the cloud to streamline its massive logistics, while other firms are thinking to sign up for cloud-based HR services.

This article focuses on the way various BPO companies are picking up clouds from market to test the environment, so that they execute more processes to their clients.

However, there is an interesting caveat to note here, is the suggestion that use of cloud is still in its early steps and 13% of business process outsourcing services is already cloud-based. With cloud call center services are able to cater massive amount of scope to businesses that are able to derive advantage from these benefits.

CLOUD- Driving Benefits for BPO

With cloud computing and business analytics, new life has been injected to BPO sector through reduced upfront costs and better use of data.

IT enabled BPO services has a large role to play, and they can be fine tuned to cut costs, but the best performing BPO deals are using IT to innovate and speculate.

Recent researches affirm that 20% of BPO projects are able to deliver sufficient business value for high performance. The findings from the research confirm the changing role of technology in BPO.

Software-as-a-service (SaaS) means businesses can introduce the applications used in BPO agreements without giving large upfront payments. Business magnets are of the opinion that best-of-breed technology is easily available and are easy to apply.

They further added, earlier BPO agreements are usually overloaded with cost-loaded technology. In past a business have to purchase license and then install heavy-duty business applications as a part of BPO deal, but now they can easily sign up for BPO services and easily scale up and down the number of users.

What is the concept of researchers on CLOUD, used in BPOs?

  • 85% of high-performing BPO considers cloud service provider to be a strategic partner, compared with 41% of typical BPO services
  • 75% of high-performance BPO  involve senior leaders from both parties spending time to understand each other’s objectives and strategies
  • 90% of high performers reported that client and provider were able to productively resolve conflicts
  • 77% of high-performing BPO have successfully executed change management plans
  • 85% of high-performing BPO proactively refine their objectives as the relationship matures
  • 67% of BPO include business benefits beyond cost in the business case, compared with 26% of typical engagements;
  • 58% of will consider service options with greater value, even at higher costs
  • 56% of high performers seek competitive advantage through BPO
  • 64% of BPO places more focus on capturing other benefits as they achieve cost reduction
  • 54% have contract performance incentives in place

 

A new approach to cloud computing is helping enterprises to recognize more of the business transformative aspects, such as improvements to productivity, business agility and business continuity as they present plans and sells concept to management teams.

 

Author Bio: Emma Johnson is an outreach expert and is closely associated with lead generation and telemarketing services. She is in contact with inbound order taking services that are popular for their prompt answering services to appease both client and customer with quality outsourcing.

How Technology will change Small & Medium sized Business

And here come 2012. The era of computing has seen some dramatic improvements in 2011. But what is interesting is the evolving focus of technology majors from large enterprises to small and medium sized businesses. So what could be the major movers and shakers for the next two years as we gear ourselves to ride this wave of technological evolution, more in terms of focus and perspective?

  1. Small and Medium Enterprises (Popularly called SMEs) will ride the wave on e-business offerings. The time has come when even the smallest service provider will leverage m-commerce to advertise his service range for the customer in serviceable range, with the growing popularity of location based services. Everyone with a mobile is potentially reachable through this technology, which is fast increasing in popularity. The fact that Forrester Research predicts m-commerce will grow at a compound annual growth rate of 39% through 2016, and that tablet adoption will grow at a compound annual growth rate of 56% per year through 2015, indicates Location Based Services have a really bright future.
  2. With the increased popularity of SaaS models in Information Technology offerings, small business can today harness the power of costly powerful technological resources, shared by multiple users, without shelving off millions of dollars. I foresee more and more focus of offerings in the domain of Business Intelligence, which are in a cloud model, for SMEs from the technology service providers. With the resources moved to a cloud, it would be possible to harness the power of ever improving processing capabilities to the available data and then leverage the information and knowledge and gain competitive advantage. The offerings of Business Intelligence on the cloud, should be of the greatest boon to the SMEs and should have a great rate of technology adoption.
  3. With the increasing access and penetration of the internet, the years to come may witness a growing proliferation of web based start-up ventures, which may operate purely on a click first e-business model. There may be a splurge of knowledge disseminating service providers or web-based internet marketers leveraging the power of affiliate marketing. However, it would remain to be seen whether this time the wave survives longer than the last wave which crumbled during the dotcom burst of the late 1990s. These pure-click e-business models may be further boosted by the integration of such business with the social networking sites like Facebook and Twitter, the likes of which have seen a faster adoption amongst the consumers than any other technology.
  4. With a greater focus on web-based offerings, very soon SMEs will start harnessing the power of open source resources and applications, in the regular operations and transactions. Job monitoring, scheduling, live meeting and communications in general will start being more accessible to the SMEs without deep pockets. This may see a fast growth amongst businesses who are able to assimilate the benefits of the increasingly accessible technological offerings.
  5. Last, but not the least, technology may again be leveraged in providing social services. With the increasing focus on social marketing, and the issues centered on triple bottom line, sustainable governance structures may evolve amongst the SMEs which would be heavily leverage on the power of technological advances in general, and e-Business models in particular.

In short the next few years promises to deliver a lot to us. But to what extent the technology evolution and revolution will witness an adoption and assimilation in the SMEs will be interesting to monitor. What do you feel about this era of technological evolution and its impact on SMEs? Write to us.