People think that with the use of social media, press releases are as good as dead now. I am glad to say that contrary to what people think, business press releases are here to stay and their effectiveness is very important for any business owner who is aiming high. Success does not come in a […]
In an independent survey conducted by Business Fundas, where we sent a questionnaire to our 20,000+ strong twitter followers consisting mainly of social media marketers, we tried to find the perceived benefits of social media marketing. The responses of the questionnaire were analyzed for understanding the perceived benefits of social media marketing and the responses […]
Marketing to kids and teens can be a bit of a sticky situation. Depending on who you talk to, they could have some very passionate feelings about the ways in which youth are being advertised to and how it’s affecting their view of themselves and of the world. While this is an issue worth contemplating, […]
If you think that simply sharing some wise words on social media or posting a well researched interesting blog article is all you need to attract new customers and keep your old ones coming back for more, you may be wrong. People like to watch videos, see colorful photos in high resolution, and they even […]
Chances are you have hear the old saying “a picture is worth a thousand words.” If this is true, then 60 seconds of a video is worth 1.8 million words. Chances are you already know how important videos can be in terms of your marketing efforts. They can help to increase your engagement, increase click-through […]
In today’s digital age, video marketing has moved from television to the Internet. You no longer need to purchase air time to get your videos in front of an audience of millions. With video production more affordable than ever, you can’t afford to pass up on the benefits of this visual medium. Check out these popular […]
When it comes to most resourceful promotional platforms among social media networks, Twitter is undoubtedly one of the most frequented zone. Almost every entrepreneur, all over the world, is taking to Twitter marketing to boost up his company’s branding online. The popularity of a Twitter account is measured by the number of followers it has […]
It can easily be said that videos are a dime a dozen nowadays – from corporate videos to personal videos to music videos, the web has it all (and then some). If you are aiming to promote your own video, you have to make it interesting enough to get noticed. But apart from this, you […]
Startup companies are becoming more and more common. Many people are trying their hand at entrepreneurship, and with the many benefits to owning your own business, there’s no wonder why. Although starting a business may be a dream, it’s important to remember that a lot of hard work needs to go into making the company […]
Instagram is fast becoming one of the most highly used and trafficked sites on the Internet. Aside from the ease of use and the sometimes hilarious pictures, there is a great deal of information that can be learned from a business perspective as well.
If you want to succeed with your digital marketing campaign for your business, you need to pay close attention to which digital signage company you choose to provide a solution for you. Making sure that you have a good B2B marketing relationship to translate your marketing ideas into actual, successful campaigns can be difficult if […]
I came across a particular nice e-marketplace for social media. Pretty interesting concept, though not new completely, but still innovative enough because of the scale and success it managed. What remains to be seen is how sustainable is Like4Like over a longer period.
As you begin to formulate your online business marketing campaign for 2015, there are a few trends that you should be aware of in order to boost sales and increase profits. Some of these include:
In the present world, digital marketing seems to have caught the attention of almost everyone from corporations to business entrepreneurs. There are several ways to promote your brand identity, products and services with the help of Internet. Many of them have the potential to give you instant results without spending your hard-earned money. Below, we […]
There are some industries which seem prime for social media such as newspapers, television networks and bars that have a constantly changing theme night. However, just because your business isn’t all about entertaining people, that doesn’t mean you can’t benefit from a killer social media campaign. If you think your business is “boring,” niche or […]
Social media has become a great marketing tactic over the past few years—and for good reason. According to a 2013 study, one in four people use social media, which makes it a great way to reach a large group of people.
Social media is huge, and it is absolutely here to stay. Something that used to be a bit of a niche has now expanded to the point that almost everyone uses it if they have Internet access. This has opened up a huge new market for advertising, but it is also important to think about […]
Real estate is a highly profitable business, as long as you do it right. This means you must apply top-notch techniques to stay ahead of competition. It is for this reason that a strong online presence is vital for success in real estate. Here, we look at the benefits of online business in your real […]
In today’s world, a lot of interaction between customers and businesses happens through social media outlets. In some instances, these social sites may be more productive for attracting new buyers than television or radio spots. For instance, social media is 2.4 times more likely to connect to targeted consumers than the most popular televised entertainment.
E-commerce is a major challenge for twenty-first century retailers. Along with the economic recession, online shopping deals a two-fold blow to brick-and-mortar stores. As Internet sales grow and mature, e-commerce will impact real estate in a big way. This is good news for the residential and industrial sectors but bad news for retail real estate.
The web is not only the future but also the present. Most companies today that are successful have developed a venture based on connectivity and communication. In this article let’s discover how.
In today’s world where there is cut throat competition among businesses, it has become essential to come up with new services and marketing plans. The power of Internet has compelled people to go online, however it is not everyone’s cup of tea. Still many businesses are trying to build their ecommerce websites for better customer […]
Local businesses need to take note, the service industry has a lot to gain by developing a solid presence online. Phone books might as well be something you would find on an archaeology dig, people find what they are looking for through search engines now. Without a prominent spot on a search engine results page, […]
Every business has a sign over the top of the door that announces who they are to the world. The most basic reason for that sign is to allow a customer to locate them and know who they are. While that is all that may be needed for super-sized box store chains like Walmart or […]
Choosing the right ad server for your company’s needs is not an easy process. The main problem is navigating in the blooming mass of propositions, available on the market. Time is one of the most valuable resources available, and you need the perfect tool that will help you save it, establishing your brand name in […]
There are moments in time when you need to hire someone else to write for your sites. This is inevitable as your network grows and you need to start spending time on other projects that can bring in money. Marketing a site of any kind is time consuming but not as time consuming as writing […]
Social Media has gained in popularity in leaps and bounds. Whats fascinating, that today beyond the social networking, professional networking is also increasing in popularity, which has led to the recruitment efforts of HRs through Social Media. In fact, there are openings for people who enjoy indulging in Social Media, like brand managers, community managers, […]
Facebook briefly introduced the ‘Add to interest’ feature in their newest feature trials venture. Surprisingly this was done only for pages with commercial media and text. Although the feature / option quickly disappeared from pages where it was introduced, but it left us wondering if Facebook might be preparing a modified plan for users to […]
In an independent survey conducted by Business Fundas, the top channels as perceived by social media marketers were identified and ranked. For this study, the over 20,000+ twitter followers (and also other social media marketers on twitter) were presented with a questionnaire for understanding the perceived importance of the various media for these marketing experts […]
There are multiple approaches to pricing of information technology products and services. Although pricing strategies differ based on whether the software or system is getting sold as a product or getting leased as a service, there are certain basic generic strategies for pricing the same. These strategies are being discussed in this article.