Top Five Strategies for Marketing Your Web Video

It can easily be said that videos are a dime a dozen nowadays – from corporate videos to personal videos to music videos, the web has it all (and then some). If you are aiming to promote your own video, you have to make it interesting enough to get noticed. But apart from this, you have to engage in a number of strategies for marketing your video to the right people and the right audience. Continue reading Top Five Strategies for Marketing Your Web Video

3 Great Ways to Great Ways to Growth-Hack a Startup

Startup companies are becoming more and more common. Many people are trying their hand at entrepreneurship, and with the many benefits to owning your own business, there’s no wonder why. Although starting a business may be a dream, it’s important to remember that a lot of hard work needs to go into making the company successful. Continue reading 3 Great Ways to Great Ways to Growth-Hack a Startup

Business and the Rich Kids of Instagram: What’s The Connection?

Instagram is fast becoming one of the most highly used and trafficked sites on the Internet. Aside from the ease of use and the sometimes hilarious pictures, there is a great deal of information that can be learned from a business perspective as well. Continue reading Business and the Rich Kids of Instagram: What’s The Connection?

How to Find the Best B2B Digital Signage Solution for Your Business

If you want to succeed with your digital marketing campaign for your business, you need to pay close attention to which digital signage company you choose to provide a solution for you. Making sure that you have a good B2B marketing relationship to translate your marketing ideas into actual, successful campaigns can be difficult if you don’t choose the right digital signage company. Continue reading How to Find the Best B2B Digital Signage Solution for Your Business

The Importance of Your Company’s Marketing Materials

Because your company is growing and reaching a multitude of clients you need impressive marketing materials so that they can contact you easily, keep up-to-date with new products that you provide, and continue to be loyal customers who buy from you regularly. Your need for having a strong marketing plan in place is vital to the success of your company; your use of printed materials can take your company to higher levels of productivity and help you to outperform your competitors easily and effectively. Let’s take a look at some of the materials that you will need and how important they are in your marketing campaigns. Continue reading The Importance of Your Company’s Marketing Materials

Like4Like Social Media Marketplace – A case study

I came across a particular nice e-marketplace for social media. Pretty interesting concept, though not new completely, but still innovative enough because of the scale and success it managed. What remains to be seen is how sustainable is Like4Like over a longer period. Continue reading Like4Like Social Media Marketplace – A case study

How Mystery Shoppers Can Help a Business

Have you considered using a mystery shopper service as a way to learn more about your business and how you can improve your service? A mystery shopper is someone who visits your retail location while pretending to be a customer, so that they can observe what the experience is like. They will pay attention to details such as the cleanliness of the premises, the use of displays and signs, the friendliness of the staff and how the interaction was handled. They will then create a report based on these observations so that you can see how your business needs to improve. Before this though you will sit down with the company to create a tailored field marketing plan. Continue reading How Mystery Shoppers Can Help a Business

Some digital marketing tips for your online business

In the present world, digital marketing seems to have caught the attention of almost everyone from corporations to business entrepreneurs. There are several ways to promote your brand identity, products and services with the help of Internet. Many of them have the potential to give you instant results without spending your hard-earned money. Below, we discuss some digital marketing tips that you should be aware of. Continue reading Some digital marketing tips for your online business