Category Archives: Marketing

How Mystery Shoppers Can Help a Business

Have you considered using a mystery shopper service as a way to learn more about your business and how you can improve your service? A mystery shopper is someone who visits your retail location while pretending to be a customer, so that they can observe what the experience is like. They will pay attention to details such as the cleanliness of the premises, the use of displays and signs, the friendliness of the staff and how the interaction was handled. They will then create a report based on these observations so that you can see how your business needs to improve. Before this though you will sit down with the company to create a tailored field marketing plan. Continue reading How Mystery Shoppers Can Help a Business

Some digital marketing tips for your online business

In the present world, digital marketing seems to have caught the attention of almost everyone from corporations to business entrepreneurs. There are several ways to promote your brand identity, products and services with the help of Internet. Many of them have the potential to give you instant results without spending your hard-earned money. Below, we discuss some digital marketing tips that you should be aware of. Continue reading Some digital marketing tips for your online business

Winning over new clients with promotional products

Branding your business is all about having your business name, logo and other details in front of customers as often as possible. The idea behind this is that when it comes to ordering products or services that your business offer, these new customers will immediately think of you. While continual advertising can help it can become costly. An easier and often more affordable option is using promotional products such as bags, hats, pens, magnets and more to place your brand name in the hands of potential clients. Continue reading Winning over new clients with promotional products