Business Fundas

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Business Fundas features in Ivey Case Center

To all our readers, I feel happy to let you know that the case study titled “Growing the Online  Portal of Business Fundas” has been accepted by Ivey. This was a case study on web analytics and web 2.0. Business Fundas is a blog, which was initiated in 2008, and has now over 65,000 subscribers,… Read More

Literature Review of Supplier Selection Criteria

Title: Literature Review of Supplier Selection Criteria Author: Arpan Kumar Kar Affiliation: Assistant Professor, Indian Institute of Technology Delhi Email id: arpan_kar@yahoo.co.in Abstract: Supplier selection literature in procurement management has witnessed a plethora of evaluation criteria, for selecting suppliers. This study prepares a list of all the generic supplier selection criteria, which is prevalent in… Read More

SocialCRM tools selection using Delphi method

Title : SocialCRM tools selection using Delphi method   Gaurav Khatwani Email ID: g_khatwani@yahoo.co.in Indian Institute of Management, Rohtak  Abstract: Various organizations have started adopting SocialCRM tools for their customer relationship management activities. This gives an opportunity to develop technique that can assist organizations in selecting SocialCRM tools based on experts’ decision within organization. While… Read More

Deciding Advertising Rates in Online Media – A Practical Guide

Title: Deciding Advertising Rates in Online Media – A Practical Guide Arpan Kumar Kar arpan.kumar.kar@gmail.com Assistant Professor: Indian Institute of Management Rohtak Abstract: Deciding the advertising rates for online media can often be very challenging. Most  bloggers and webmasters fall into a dilemma while deciding the advertising rates for websites and blogs. This essentially is… Read More

Demystifying empowered leadership: A CEOs Experiment in developing high performance workplace culture

Title: Demystifying empowered leadership: A CEOs Experiment in developing high performance  workplace culture  M M Bagali, Professor, Strategic HRM, and Coordinator, research in Management, Jain University CMS Business School campus, Bangalore – 560078, India. Email: mm.bagali@jainuniversity.ac.in Abstract: During turbulent days, organizations are increasingly seen to innovate ways to manage business. One of these innovations is… Read More

Strengthening Rural Management Education in India

Title: Strengthening Rural Management Education in India Ansu Abraham, Assistant Professor, Xavier Institute of Management, Jabalpur – 482 021, India Email:ansu.abraham@ximj.ac.in Abstract: Rural India is drawing more attention than ever before. To develop rural India, we need rural managers. Institute of Rural Management Anand (IRMA) recognized this need way back in 1979 and started a… Read More

Entrepreneurial Resourcefulness -Is it a Function of Gender?

Title: Entrepreneurial Resourcefulness -Is it a Function of Gender? Dr. Purna Prabhakar Nandamuri Assistant Professor, Department of Marketing & Strategy, IBS, IFHE University, Hyderabad, INDIA. E mail ID: prabhakar.nandamuri@ibsindia.org . ABSTRACT: Fostering positive attitudes towards entrepreneurship is high on the policy agenda of several economies. It is the obligation of the prevailing education system to… Read More

Websites as small but a significant market space in India: A forecast

Title: Websites as small but a significant market space in India: A forecast P. Vigneswara Ilavarasan                                                           Arpan Kumar Kar             (p.vigneswara@iimrohtak.ac.in)                                             (arpan.kar@iimrohtak.ac.in)    Indian Institute of Management Rohtak                              Indian Institute of Management Rohtak Abstract: Due to a sudden change in the regulatory guidelines in India, a surge in the web-space requirements is anticipated among companies based on… Read More